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What are the main reasons for the failure of startups and their liquidation?

What are the main reasons for the failure of startups and their liquidation?

If you are one of those people who care about your job independence, the various self-employment options must have occupied your mind; Of course, you are not the only one who has the dream of an independent job and a decent income in your mind!

Let us tell you the truth; Although the path you have chosen may seem dreamy and ideal, this path has its own ups and downs. Being your own boss, flexible working hours, and high pay are some of the mental temptations that lead us to “self-determination.” But have you seen the other side of the coin? Do you know what you have to sacrifice in this way?

Everyone encourages us to be independent and self-reliant; But has anyone shown you the right way? Do not worry, we will introduce you to the realities of self-employment. So if you are looking for the dream of independence and self-determination, do not miss to read more!


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Know self-employment differently from the old definitions!

You must have heard the concepts of self-governing stereotypes many times; A self-employed person does not work for any employer who is paid a fixed salary or wages. Typically, a person earns money directly or indirectly through employment.

It is interesting to know that there are many occupational groups in the category of self-employed people. From writers and businessmen to freelancers, investors and even lawyers, they will be employed. But what is the standard and universal definition of self-reliance?

According to the  IRS (General Directorate of Internal Taxation) , a person is recognized as a self-employed person who meets one of the following conditions:

  • A person who runs a business as an owner or contractor;
  • A person who is engaged in business as a partner and through partnership; Even if he does it as a part-time job.

What are the benefits of being self-employed? What challenges will you face? Do not miss to read the answers to the questions!

Get to know the different aspects of self-employment!

It is easy to talk about self-employment and its tempting benefits; But which aspects of this path do we consider? Which of us is aware of the obstacles and challenges ahead?

In order to step in any direction, you must carefully evaluate the conditions and aspects. Only then will you be ready to face reality. That’s why we want to show you not only your benefits, but also those on the coin.

Self-efficacy and its benefits

If you are looking for freedom of action and choice of working time, self-discipline seems to be the ideal option for you; But what are the other benefits of choosing this route?

Save some money

When you work outdoors, you have to pay for moving from home to work. In some cases, you may have to pay for work clothes. But all these costs are eliminated by working at home! By choosing yourself, you have the opportunity to work with your pajamas and even on your bed!

Have a flexible work schedule

The most enjoyable part of freelance work is that you have the opportunity to set your own working hours. Do you feel more productive in the morning or at night is the best time to work?

With self-discipline, you will choose your working hours based on your strengths, and planning will no longer be a concern for you. If you need to rest, you no longer need permission from your boss! You can even schedule appointments whenever you want.

There is no obstacle to rest and recreation until you have completed your tasks.

An end to wasted time

Do you spend several hours a day in city traffic? Can you imagine what you could do with the lost time minute by minute? Going for a walk with your family, preparing for dinner, spending time with your children and doing thousands of backlogs are all things you could have done in your spare time. So, if you are looking for a way to improve your quality of life, self-discipline is the way to save you.

Freedom of action

Being at the beginning of your career path, you may have to choose projects that you are not interested in to cover your expenses; But do not worry, things will not always be this way.

By becoming a professional in your job, you will gradually be able to pursue your interests. That way, you will not be bored doing anything. Of course, freedom of action in self-expression is not limited to these cases.

Why waste time with an employer who pays your claim late? It is enough to politely announce the end of your cooperation.

Remember this rule in yourself:

“You are your own boss and you have the right to make decisions about your job.”

Self-improvement and its weaknesses

Although it is a pleasure to know the benefits of self-employment, these benefits do not reflect the reality of the path you have chosen! For this reason, we will show you the dark spots of this topic.

Unstable income

The first challenge you face in self-employment is fixed wages. It is a fact! The first years of self-employment seem difficult; During these years, you do not have the necessary work experience, and regular customers are like a rare gem that is difficult to find.

Of course, this is not the whole story! If you are determined and show effort and perseverance, you will achieve your dream income. Of course, remember that you will never be safe from late payment. So, if you do not have the ability to adapt to new conditions and unstable income, you have not chosen the right option for your future career!

Balance between work and personal life

As a self-helper, it is possible to fall from the other side of the canvas! Balancing work and life is one of the leading challenges in self-employment. Even if you love your job and enjoy every moment of work, you need to make time for yourself and your loved ones.

Otherwise, you should expect burnout and loss of love for your job; Maintaining balance in self-expression is the first condition. Do not miss new opportunities under the pretext of freedom of action and do not exhaust yourself by working too much!

Loneliness and isolation

Work is a way to improve the quality of life. Even though you are the boss and you decide on the plans, you still have to work alone. Even if your business is such that you deal with a lot of people, you will not be able to share your growing problems and challenges with them.

The good news is that there are several solutions to this problem. Social networks have made it possible for everyone to interact. By working in these media, you will share new ideas with your users and even your colleagues, and in return, you will use their experience in various fields.

Lack or loss of customers

The success of the self-employed person strongly depends on his continuous effort; However, the impact of finding a good customer should not be underestimated. It is always possible to lose a product and service to the customer even with timely delivery!

Do not worry; This will happen to any independent business. However, being prepared for such a situation helps to get through it easily. In such a situation, you may face a sudden decrease in capital. Even if you are unlucky, you are likely to lose your most profitable customer.

So listen to the advice of your self-employed people:

“Do not miss any opportunity to find a new customer!”

Garlic to onion how self-employed

Are you looking to achieve the following goals?

  • Being your own boss
  • Make more money
  • Have more freedom of action

In this case, do not miss to read more! We teach you step by step how to become a self-employed person; So forward to a brighter future!

1- Self-expression; Why and for what reason?

Self-employment has unique benefits that few jobs will provide. By choosing this path, you will be able to pursue your favorite profession and even work with people you enjoy working with. So what could be better than this? However, this profession has another semi-hidden:

  • You are in charge of managing everything (at least at the beginning);
  • If you are not eager, it will not be possible to earn money;
  • For people with weak hearts, it is definitely not a good option!

Before learning how to become self-employed, you need to look for the ” why” of the  story. By answering this question, you will find two important points.

Maybe you do not want to be self-employed and are just looking for a better job! For example, you may hate only your boss and not be able to meet all the challenges of self-employment; In this case, you just need a better boss.

Remember that the  “why” of  choosing this path will help you to have the motivation to continue on the path and struggle to achieve your goals in the face of the ups and downs and obstacles ahead.

2- Planning; The first step

Having a tangible business plan is a prerequisite for finding a customer. To do this, you must consider two important factors:

  • Your goals;
  • Strategy to achieve them.

Of course, in order to plan and determine our own progress, we have some tips for you.

Define your products and services

Do you have many ideas in your mind? With a little research, you will find out which idea will be the best option for you. Of course, in this way, pay attention to your interests as well. Are you passionate about writing or designing your favorite job? Do you enjoy facing business obstacles and solving them, or is marketing and sales your skill?

Now is the time to define your products and services clearly.

Find your audience

Once you are sure of selling the products or services you want, it is time to reach your target audience. Limit your target audience.

Although this is far from what you expected at first, you will realize it over time.

Who do you prefer to hire as a local club owner?

“Someone who helps business owners improve their marketing.”

“Someone who helps gyms improve their marketing.”

In the latter case, since the person focuses only on one area, he will have more expertise in his work and you will undoubtedly choose him!

Determine the value of your services and products

Once you know what you want to sell to someone, you need to determine the value of your products and services. The following example will make your understanding clearer.

  • I provide marketing services.
  • Improve your business marketing.
  • I help attract new customers through marketing.
  • By improving your site ranking on Google, I will find new customers for your business.

By determining their value, customers will be looking for you, not you!

3- Planning for finances is the key to your success

Managing finances is the most important challenge for you as a self-employed person. That’s why we suggest that you manage your finances before you try to find a customer.

This way you will prevent a big trouble! You may ask how to take control of finances?

There are countless ways to manage this category; You have the option of accounting for your finances or outsourcing it to a professional accountant.

Remember this advice:

It does not matter how you manage your finances, it is important that all finances are under your control.

Money and capital are the most important stressors among people; That’s why it’s best to get involved before your finances get in the way.

4- Build your advertising channels

Do not forget that the customer is your most important priority as a self-employed person. No matter how flawless you are, as long as you do not have a customer to sell, your efforts will be in vain.

Taking care of customers at the end of a tedious workday seems difficult; But if you are looking for your dream customers, you should not miss any opportunity!

On the other hand, if you look at self-employment as a long-term job, you need to look for new channels of communication with your customers. To do this, we recommend that you expose your performance and expertise and start marketing.

Do not miss the following strategies to achieve this important:

  • Publish content and posts on your blog or website;
  • Use of popular virtual networks;
  • Use paid advertising.

Remember to do marketing with every small amount of capital you can afford. It is enough to know your customers and their needs.

5. Do not forget to get help from tools and systems

As a self-employed person, there is no other guide to educate you about learning tools, software, and systems. You are the one who decides about your tasks and duties.

This may seem exciting to some people, but challenging to others.

Despite the great variety of software, the choice will be harder than ever. On the other hand, it is necessary to use some software to advance the work.

Although it is a cliché, time is of the essence for gold diggers! So you need to look for ways to increase your productivity.

But what solutions will help you?

Customer acceptance process

Set a specific process for each new client or project you have. So when you start working with a new customer, you need to know exactly what is going to happen at each stage of the collaboration. In this way, you will increase your efficiency in an incredible way.

Customer management

Effective customer management will play an important role in determining communications, expectations and project deadlines. Of course, keep in mind that different customers need different management styles. Understanding the customer will lead to a long-term business relationship. But what to do to manage the customer?

Preparing pre-arranged contracts and invoices will help speed things up. By determining the processes, your relationship with the customer will be a long-term relationship based on mutual satisfaction.

Using social software and software

Automation plays an important role in saving your time. For example, using programs like  Trello  and  Buffer  , you will be able to let your customer know how things are going.

Of course, the list of reliable tools is not exhaustive; But over time, with the help of various tools, you will find out which one is the best option for your business.


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6- Define your work boundaries

An important issue that sooner or later becomes self-  employed  is “workaholism” . A study that has researched in this regard shows us some interesting statistics:

  • 40% of self-employed people work more than 40 hours a week;
  • 50% of self-employed people work more than 50 hours a week.

Although self-employment is in control of your working hours, many people go to extremes in this area. This path will have no purpose other than helplessness and exhaustion.

We teach you how to avoid being in such a situation:

Determining working hours

The best way to prevent burnout is to set specific business hours. One of the advantages of self-employment is determining the working hours during the period when you are most productive.

Provision of workspace

Creating a work environment for yourself will not only prevent you from being distracted, but also motivate you to keep working.

Determine availability time

It must have occurred to you that as soon as you announce your employment to friends or family, you are faced with requests from them. Tell the truth to your friends and family; That you have a job and you have to make a living this way. Therefore, by letting them know when you work, you are involved in your profession. In this way, allocate a certain amount of time for your communication.

7. Set your long-term goals

As you immerse yourself in your world of employment, you will gradually forget your goals. Of course, there are also a lot of self-employed people who put a lot of pressure on themselves to achieve their goals.

If you are looking for failure, choose one of two methods; But if you are looking for success, do not miss the following tips!

  • Give yourself time; No success is achieved overnight. Your image of success is different from any other person in the world; So do not seek the consent of others.
  • If you are planning to expand your business, do not ignore this goal.
  • If your goal is to continue working alone, work with a limited number of customers at a time.

Finally, if you ask which self-employment goal is important, we must say that none of these goals are important; What successful self-employment has in common is flexibility and discipline. The ability to adapt to change and discover new ways to deliver services are two important factors that will take your business to the pinnacle of success!

Remember this golden rule:

“Mean success in your mind and make every effort to achieve it.”

8- The secret of self-employment; Learn

The last stage of the self-employment process is the most important stage. Never stop learning! Self-employment continues to move with just one fuel, learning!

As long as you continue to learn, your business will continue to flourish; But as soon as you stop learning, your business stops growing. So, as a last resort, commit to learning and seeing success!

Self-employment is a steep path to a bright future

Independence and self-serving slogans seem tempting; But what lies ahead is beyond that. If you are interested in self-governance, also learn the prerequisites for taking that path.

Ask yourself why you chose this path for your future and fight for your dreams with the reason you give. We have told you everything you need to know about this steep path.

Now it’s up to you to decide on your progress and strive for a brighter future.

“Change your world forever with your choices!”


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